E-Commerce Websites Use Facebook Fan Pages to Increase Sales

Hello there! If you are new here, you might want to subscribe to the RSS feed for updates on this topic.

Two e-commerce websites that use Facebook fan pages effectively are The Popcorn Factory and 1-800-Flowers. Today the Popcorn Factory has 8,841 Facebook fans. 1-800-Flowers has 13,595 fans:

1-800-Flowers bribes people with a discount to become a fan:

They also bribe you into telling them your birthday. . .

The Popcorn Factory asks everyone who visits their home page to become a Facebook “fan”:

I was on a conference call today and we were discussing how one person on the call gets so many blog subscribers. Her answer? Ask everyone you meet to subscribe. Hhmmm. Ask people. What a novel idea.

Want Facebook fans for your e-commerce store? Ask. A bribe or two won’t hurt either.

Sincerely,

Doug Stewart

“Giving You the Power to Fight the Big Boys!”

Facebook Invites Charities into Experimental Gift Shop (marketingvox.com)
Threadless’s Facebook Page Makes Shopping More Social (insidefacebook.com)
1-800-Flowers Opens First Facebook Store (viralblog.com)

Tagged as: 1800flowers, Business, Cooking, Facebook, Food, Home, Homepage, Online Communities, Popcorn, Shopping, Snacks, Social Networking, Website

http://writtenbysumer.com/blog/ Michelle Salater

In the cases of 1-800-flowers and other companies that use “bribes” to entice fans, I have to wonder if the fan benefits continue past joining . What keeps fans from leaving the fan page after they receive the initial discount, and does the fan page serve any greater purpose, such as to offer exclusive coupons, provide relevant content, host contests, etc.?
http://www.powertofightthebigboys.com/ Doug Stewart

Great questions Michelle. I think I'll sign-up as a fan and find out.
Pingback: Getting More Facebook Fans, One Simple Technique
http://www.webmama.co.uk/ Ecommerce Website

Nice design.I like this post.I think that only a well designed Ecommerce Website is not sufficient for accelerating the traffic.It needs some SEO so that more visitors can visit through search engines.
Pingback: Use WordPress to Capitalize on Twitter and Facebook Connections

Search

What do you want to do?

Subscribe

Blogroll

Follow Us

WordPress Hosting