by Doug Stewart on August 19, 2010
Today we’re talking about blogging for your small business with Ann Handley. Ann is the Chief Content Officer of MarketingProfs, a rich and trusted resource that helps businesses market their products and services smarter and better. Entrepreneurs, small-business owners and marketers in the world’s largest corporations make up its 361,000 subscribers, making it the largest in its category. [...]
by Doug Stewart on August 12, 2010
Listen to this interview and you’ll find out how a fourth generation retail jeweler uses a blog to grow their business. Key points you’ll learn: How face-to-face selling compares to marketing with Twitter and Facebook Find out how a contest got over 5000 visits to their small business blog Click on the arrow below to listen: Or to download [...]
by Doug Stewart on August 10, 2010
Large businesses build brands through repetition and consistency. Commercials are repeated. Stores look the same. Packages look like the “brand.” People know what they’ll get with a brand. People trust the brand. On the other hand small businesses are built on personal relationships and word of mouth. Small business owners take notice – Regus, a provider [...]
by Doug Stewart on August 5, 2010
Listen to this interview and you’ll find out how a local printing company in Naples, Florida uses a blog to generate more leads. Key points you’ll learn: How prospective clients find your business better with a blog What to put on your small business blog How to establish yourself as the trusted expert in your niche How to repurpose your blog materials [...]
