by Doug Stewart on January 10, 2012
This is the final post in a four part expert series about marketing your small business online in 2012. In this post Cheryl Lawson answers the following question: What Online Marketing Activities Should Small Business Owners Focus on in 2012? #1 Google Plus - Most of us are using Google products like Gmail, Picasa, Calendar, Youtube, [...]
by Doug Stewart on January 9, 2012
This is the 3rd post in a four part expert series about marketing your small business online in 2012. In today’s post Melanie Nelson, author of Facebook All-In-One for Dummies and of the popular blog Blogging Basics 101, talks about the Facebook activities you should focus on for maximum growth in 2012. What Activities Should Small Business Owners [...]
by Doug Stewart on January 5, 2012
This is the first in a four part series about marketing your small business online. We asked several experts about what activities business owners should focus on in 2012 for maximum growth in their business. Today we’re spotlighting Becky McCray’s answers. 1. Change your attitude. Talk less about you and more about them. No matter [...]
by Doug Stewart on December 11, 2011
Are you a small business owner looking for a plan to dominate your niche online next year? Here are twelve actions you can take for online success: Define your prospects or online audience well. Create a persona. Then make sure all your online communications are created with your ideal clients in mind. Create your online [...]
by Doug Stewart on December 4, 2011
Yesterday, while I was researching keywords for a client, I found “Top 12 (client’s keywords)” in a web page title on Google. I stopped. I had to click on the link. I was hooked. How many times have you searched for the best something-or-other on a search engine? What Happens When Your Prospect is Ready [...]
by Doug Stewart on November 18, 2011
Presentation at the 2011 Small Town 140 Character Conference If you like this, you might like: Seth Godin’s Blog – When You Stand for Something Bob Burg’s Blog - Stand For Something: A Brief Chat With John David Mann
by Doug Stewart on December 22, 2010
Check out this recent video from Google’s Matt Cutts. In the video below Matt talks about how Google uses Twitter and Facebook links as ranking signals. Testing and Signals of Influence When Matt talks; search engine experts listen. Everyone wants to know what Google is “really up to.” Here are my 3 major takeaways from this talk: 1. Google is still testing how [...]
by Doug Stewart on July 11, 2010
The other day I was asked to review Bob Phibbs’ new book, The Retail Doctor’s Guide to Growing Your Business: A Step-by-Step Approach to Quickly Diagnose, Treat, and Cure.The people promoting the book sent me a copy to read. Of course I’m looking at this book from a different angle than others who will review [...]
by Doug Stewart on July 8, 2010
In this interview you’ll find out how Mandy Vavrinak, a PR professional, helps small businesses get press coverage. Key points you’ll learn: How to get reporters to listen to you How a start-up grew to the point that their subscriber base was so large that a news station acquired them within 2 years How an author successfully marketed their book [...]
by Doug Stewart on July 6, 2010
A few years ago I lived in a quiet Dallas neighborhood. My wife and I had a beautful house with a beautiful landscaped yard. Little did I know how much my world was going to change in a few short years. I left my corporate job and started my own business. Then my wife lost her job. Property values climbed and so did our property [...]