Power To Fight The Big Boys. Doug Stewart's blog
Helping Small Businesses Dominate the Web
From the category archives:
by Doug Stewart on January 10, 2012
This is the final post in a four part expert series about marketing your small business online in 2012. In this post Cheryl Lawson answers the following question: What Online Marketing Activities Should Small Business Owners Focus on in 2012? #1 Google Plus - Most of us are using Google products like Gmail, Picasa, Calendar, Youtube, [...]
{ 3 comments }
by Doug Stewart on January 9, 2012
This is the 3rd post in a four part expert series about marketing your small business online in 2012. In today’s post Melanie Nelson, author of Facebook All-In-One for Dummies and of the popular blog Blogging Basics 101, talks about the Facebook activities you should focus on for maximum growth in 2012. What Activities Should Small Business Owners [...]
{ 3 comments }
by Doug Stewart on January 6, 2012
This is the second post in a four part series about marketing your small business online. We asked several marketing experts about what activities business owners should focus on in 2012 for maximum growth in their business. Today we’re spotlighting Allen Gibson‘s answers. What Marketing Activities Should Small Business Owners Focus On? Good question! And, of [...]
{ 2 comments }
by Doug Stewart on January 5, 2012
This is the first in a four part series about marketing your small business online. We asked several experts about what activities business owners should focus on in 2012 for maximum growth in their business. Today we’re spotlighting Becky McCray’s answers. 1. Change your attitude. Talk less about you and more about them. No matter [...]
{ 1 comment }
by Doug Stewart on December 11, 2011
Are you a small business owner looking for a plan to dominate your niche online next year? Here are twelve actions you can take for online success: Define your prospects or online audience well. Create a persona. Then make sure all your online communications are created with your ideal clients in mind. Create your online [...]
{ 0 comments }
by Doug Stewart on September 2, 2010
Listen to this interview with Cheryl Lawson, an event planner and social media consultant, and you’ll find out how small business owners can create events to meet Facebook, LinkedIn, and Twitter contacts face-to-face. Key points you’ll learn: How to use events and social media for better lead generation How to use events to reach large corporate prospects How [...]
{ 5 comments }
by Doug Stewart on August 10, 2010
Large businesses build brands through repetition and consistency. Commercials are repeated. Stores look the same. Packages look like the “brand.” People know what they’ll get with a brand. People trust the brand. On the other hand small businesses are built on personal relationships and word of mouth. Small business owners take notice – Regus, a provider [...]
{ 1 comment }
by Doug Stewart on July 22, 2010
Listen to this interview and you’ll find out how small town businesses are growing using YouTube, Facebook, Twitter and more. Key points you’ll learn: How a linen rental service is using YouTube to grow their business Find out about a trade show promotion that drove booth visitors to the company website How to use video to promote [...]
{ 4 comments }
by Doug Stewart on July 8, 2010
In this interview you’ll find out how Mandy Vavrinak, a PR professional, helps small businesses get press coverage. Key points you’ll learn: How to get reporters to listen to you How a start-up grew to the point that their subscriber base was so large that a news station acquired them within 2 years How an author successfully marketed their book [...]
{ 8 comments }
by Doug Stewart on June 24, 2010
One of my clients runs four paint stores in the Dallas area. Friday he sent me this e-mail: You probably know that I like things simple and easy to work with when it comes to our website. Lord knows I’ve been using the same Frontpage website software since the 90′s. Well, it’s time to make a change. Our [...]
{ 4 comments }
