by Doug Stewart on January 10, 2012
This is the final post in a four part expert series about marketing your small business online in 2012. In this post Cheryl Lawson answers the following question: What Online Marketing Activities Should Small Business Owners Focus on in 2012? #1 Google Plus - Most of us are using Google products like Gmail, Picasa, Calendar, Youtube, [...]
by Doug Stewart on January 9, 2012
This is the 3rd post in a four part expert series about marketing your small business online in 2012. In today’s post Melanie Nelson, author of Facebook All-In-One for Dummies and of the popular blog Blogging Basics 101, talks about the Facebook activities you should focus on for maximum growth in 2012. What Activities Should Small Business Owners [...]
by Doug Stewart on January 5, 2012
This is the first in a four part series about marketing your small business online. We asked several experts about what activities business owners should focus on in 2012 for maximum growth in their business. Today we’re spotlighting Becky McCray’s answers. 1. Change your attitude. Talk less about you and more about them. No matter [...]
by Doug Stewart on December 11, 2011
Are you a small business owner looking for a plan to dominate your niche online next year? Here are twelve actions you can take for online success: Define your prospects or online audience well. Create a persona. Then make sure all your online communications are created with your ideal clients in mind. Create your online [...]
by Doug Stewart on November 18, 2011
Presentation at the 2011 Small Town 140 Character Conference If you like this, you might like: Seth Godin’s Blog – When You Stand for Something Bob Burg’s Blog - Stand For Something: A Brief Chat With John David Mann
by Doug Stewart on May 31, 2011
A friend of mine put together this great list of Twitter tips. I recommend you bookmark this page. Add it to your favorites. Then put Cheryl’s advice to work for you. Here’s a tip Cheryl missed. Follow Cheryl, http://twitter.com/#!/partyaficionado. Watch what she does. You’ll be glad you did. Links to Resources: TweetDeck - Client or Application Hootsuite - Client or [...]
by Doug Stewart on December 22, 2010
Check out this recent video from Google’s Matt Cutts. In the video below Matt talks about how Google uses Twitter and Facebook links as ranking signals. Testing and Signals of Influence When Matt talks; search engine experts listen. Everyone wants to know what Google is “really up to.” Here are my 3 major takeaways from this talk: 1. Google is still testing how [...]
by Doug Stewart on September 14, 2010
The New Social Learning: A Guide to Transforming Organizations Through Social Media By Marcia Conner & Tony Bingham It’s five a.m. this morning. My eyes are glued to the page. I’m excited. I’m writing down ideas on my legal pad about how I can collaborate with clients and friends using social networking tools. I’m already [...]
by Doug Stewart on September 7, 2010
Yesterday I spent the day at my mom’s house. I had 4 chores: mow mom’s backyard, move some furniture to my sister’s new place (I have a truck), install a new printer/fax machine and grill the burgers and hot dogs for the family cookout. As I’m installing the printer in mom’s home office, I can’t help but eavesdrop on the conversation in the other room. [...]
by Doug Stewart on September 2, 2010
Listen to this interview with Cheryl Lawson, an event planner and social media consultant, and you’ll find out how small business owners can create events to meet Facebook, LinkedIn, and Twitter contacts face-to-face. Key points you’ll learn: How to use events and social media for better lead generation How to use events to reach large corporate prospects How [...]