Book Review: Marcia Conner and Tony Bingham Fill New Book with Examples of Social Learning

September 14, 2010

The New Social Learning: A Guide to Transforming Organizations Through Social Media By Marcia Conner  & Tony Bingham It’s five a.m. this morning. My eyes are glued to the page. I’m excited. I’m writing down ideas on my legal pad about how I can collaborate with clients and friends using social networking tools. I’m already [...]

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Google changes search again instantly. Here’s what it means for small business owners

September 9, 2010

Yesterday Google Instant was launched. Want to know what it’s all about? The following was taken from the Google Instant web page: “By predicting your search and showing results before you finish typing, Google Instant can save 2-5 seconds per search.” When someone types in a general search term like “furniture”, they will see a list [...]

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An Unplugged Labor Day with Family

September 7, 2010

Yesterday I spent the day at my mom’s house. I had 4 chores: mow mom’s backyard, move some furniture to my sister’s new place (I have a truck), install a new printer/fax machine and grill the burgers and hot dogs for the family cookout. As I’m installing the printer in mom’s home office, I can’t help but eavesdrop on the conversation in the other room. [...]

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Converting Your Twitter, Facebook and LinkedIn Connections to Customers with Face-to-Face Events

September 2, 2010

Listen to this interview with Cheryl Lawson, an event planner and social media consultant, and you’ll find out how small business owners can create events to meet Facebook, LinkedIn, and Twitter contacts face-to-face. Key points you’ll learn: How to use events and social media for better lead generation How to use events to reach large corporate prospects How [...]

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Blogging for Your Business: An Interview with Ann Handley

August 19, 2010

Today we’re talking about blogging for your small business with Ann Handley. Ann is the Chief Content Officer of MarketingProfs, a rich and trusted resource that helps businesses market their products and services smarter and better. Entrepreneurs, small-business owners and marketers in the world’s largest corporations make up its 361,000 subscribers, making it the largest in its category. [...]

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Retail Jeweler Grows Business With Blog and Social Media: Interview with Daniel Gordon

August 12, 2010

Listen to this interview and you’ll find out how a fourth generation retail jeweler uses a blog to grow their business. Key points you’ll learn: How face-to-face selling compares to marketing with Twitter and Facebook Find out how a contest got over 5000 visits to their small business blog Click on the arrow below to listen: Or to download [...]

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Is There a Small Business Revolution Building for Brave Business Owners?

August 10, 2010

Large businesses build brands through repetition and consistency. Commercials are repeated. Stores look the same. Packages look like the “brand.” People know what they’ll get with a brand. People trust the brand. On the other hand small businesses are built on personal relationships and word of mouth. Small business owners take notice – Regus, a provider [...]

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Printer Uses Blog to Generate More Leads for His Business: Interview with Blase Ciabaton

August 5, 2010

Listen to this interview and you’ll find out how a local printing company in Naples, Florida uses a blog to generate more leads. Key points you’ll learn: How prospective clients find your business better with a blog What to put on your small business blog How to establish yourself as the trusted expert in your niche How to repurpose your blog materials [...]

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Interview Lineup for Thursdays in August

July 29, 2010

TOPICS: August Interviews Are About Blogging for Your Business Interview with Ann Handley Ann is the Chief Content Officer of MarketingProfs, a rich and trusted resource that helps businesses market their products and services smarter and better. Entrepreneurs, small-business owners and marketers in the world’s largest corporations make up its 361,000 subscribers, making it the largest in [...]

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Growing Your Small Town Business on the Web: Interview with Becky McCray

July 22, 2010

Listen to this interview and you’ll find out how small town businesses are growing using YouTube, Facebook, Twitter and more. Key points you’ll learn: How a linen rental service is using YouTube to grow their business Find out about a trade show promotion that drove booth visitors to the company website How to use video to promote [...]

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